Introduction

India’s EV revolution is entering its next great phase: the family era of electric mobility. Electric vehicles are now making their foray into the premium, full-size SUV segment, and leading this charge is Mahindra’s latest creation, Mahindra XEV 9S.

• It embodies Mahindra’s commitment to merge futuristic design with practical Indian sensibilities, perfect for long highway drives, city commutes, and family adventures.
• The launch date, November 27, 2025, is more than just a date on the calendar; it marks a significant milestone.

Mahindra’s journey.

• This will be the first full-size 7-seater electric SUV of the company, expanding the “Born Electric” line-up into the premium family segment.

• It also forms part of Mahindra’s ambitious plans to emerge as a global electric vehicle powerhouse, rivalling other international giants such as BYD, Kia, and Hyundai.

The Mahindra XEV 9S is positioned above the XUV400.

• It belongs to the BE family, which was designed in collaboration with MADE and engineered to redefine what an Indian electric SUV is capable of.

• This vehicle doesn’t just introduce a new model; it signals the entry of Mahindra into a future when large Indian families can finally go electric without compromise.

The Background: Mahindra’s EV Vision

It started with the Reva, India’s first all-electric city car, long before EVs became the talk of the town. While that early spark seemed ahead of its time, it planted the seed of innovation that would one day grow into something monumental — the Born Electric revolution.

The Mahindra EV story has been one of evolution through vision.

• From testing small urban EVs to developing advanced electric platforms, Mahindra has gradually transformed into one of India’s most ambitious electric vehicle pioneers.

• The company didn’t aim only to make electric cars, but also to reshape mobility for Indian families, businesses, and the planet.

In 2022, Mahindra unveiled its Born Electric lineup-a bold new range of EVs designed from the ground up, rather than adapted from existing fuel models.

• The INGLO platform, with its next-generation electric architecture, is at the heart of this range, engineered for safety, efficiency, and scalability.

• It’s engineered to deliver lightweight strength, fast charging, and powerful performance, all while supporting multiple body styles-from sleek coupes to massive SUVs like the upcoming XEV 9S.

This ensured a global design edge, courtesy of Mahindra’s creative powerhouse, which was Mahindra Advanced Design Europe-MADE under the stewardship of Pratap Bose, a man responsible for designing some of India’s most iconic SUVs.

• The European design studio has brought modern aerodynamics, LED light signatures, and futuristic interiors to Mahindra’s EVs, which compare favourably against global luxury brands.

• The XEV 9S is the latest fruit of this collaboration, born in Europe, built for India, and crafted to meet the demands of a new generation of electric explorers.

In its strategic positioning, Mahindra will be challenging not only home-grown rivals like Tata Motors but also global EV brands that have set their sights on entering the Indian market.

• And now that the XUV400 has already laid the groundwork, the XEV 9S steps in to take Mahindra’s game to the next level-a premium 7-seater EV designed for space, status, and sustainability.
• Mahindra declares that India’s electric future will not be imported but homegrown, powerful, and proudly Indian.

Design and Exterior Highlights

At first glance, the Mahindra XUV 9S would suggest that this isn’t just another SUV; it is a statement of intent. Sleek, muscular, unapologetically futuristic, the 9S captures what the next decade of Indian design will look like: bold geometry meeting silent power. It’s not merely built to move families; it’s sculpted to move the nation’s imagination.

The XEV 9S boasts a futuristic SUV silhouette that is both wide and aerodynamic, striking a perfect balance between elegance and aggression.

• Its stance exudes confidence: broad shoulders, sculpted wheel arches, and a roofline that flows like a coupe but commands the road like an SUV.

• The new ‘twin-peak’ illuminated logo of Mahindra sits proudly in the middle and glows with subtle light, signifying its electric rebirth.

The front fascia is designed to impress before the engine even starts.

• Full-width LED DRLs sweep across the front, giving the vehicle a sharp, almost spaceship-like presence at night.

• The closed grille signals its EV identity: smooth, futuristic, and optimised for airflow.

• The deep bumper design, featuring chrome and gloss-black accents, speaks to both sophistication and athleticism.

The side profile continues the story of dynamic energy.

• Clean body lines reduce drag while enhancing motion, even when the car is standing still.

• Expect full-size 19–20-inch alloy wheels with turbine-inspired designs that are not only stylish but also highly aerodynamic.

• The design cues of Mahindra’s BE.09 concept are reflected in the hidden door handles, flush-fit panels, and an elegant window line, hinting at a shared DNA.

Move to the rear, and the XEV 9S becomes even more distinctive.

• Full-width LED tail light bar with animated lighting sequences ensures a signature look on every drive.

• A floating roof spoiler, prominent XEV badging, and integrated rear diffuser complete the impression of futurism.

• Even the tailgate is sculpted to optimise aerodynamics—every curve has a purpose, every edge is intentional.

Built on the INGLO platform, this SUV’s design is not just for its looks; it’s about efficiency and safety.

• In turn, the skateboard architecture keeps it low to the ground, resulting in stable handling despite its size.

• The extended wheelbase and flat floor maximise cabin space, offering the feeling of true 7-seater comfort without compromise.

Interior and Technology

The Mahindra XEV 9S feels less like stepping into an SUV and more like stepping into the future. The cabin is designed for individuals who seek uncompromising comfort and unadulterated technology. Every inch inside seems to whisper: The era of family EVs is here.

The 7-seater configuration is designed with the needs of Indian families in mind.

• Thanks to the INGLO platform, this flat floor design allows ample legroom in the third row.

• The middle-row captain seats, typically found in higher variants, add an element of business-class comfort on long journeys.

• Materials for the cabin include recycled and sustainable fabrics, soft-touch leatherette, and eco-conscious finishes—luxury with a conscience.

At the centre of it all is a colossal dual-screen setup that runs across the dashboard.

• One display serves as a digital driver cluster, providing real-time information on range, battery level, and performance.

• The second is a high-resolution infotainment touchscreen with integrated Android Auto, Apple CarPlay, and Mahindra’s own AdrenoX AI interface.

• Combine them, and you have a seamless, futuristic command centre that responds to your voice, touch, and gestures.

Technology extends beyond screens — it permeates every corner of our lives.

• Expect over-the-air updates, meaning this SUV will continue to receive software updates over time.

• The AI-powered driver-assistance system, ADAS 2.0, offers adaptive cruise control, lane-keeping assist, autonomous braking, and 360-degree awareness.

• Smart ambient lighting adjusts to your mood, while multi-zone climate control means comfort in every seat.

• A premium 3D surround sound system lets you be enveloped by crystal-clear audio, making every drive a private concert.

Connectivity defines the 9S experience.

• Thanks to connected car technology, owners can pre-cool the cabin, find their SUV, or even schedule charging remotely through their smartphone.

• The wireless charging pads, several Type-C ports, and USB hubs across all rows ensure that every passenger stays powered on the go.

The panoramic experience completes the magic.

• A full-length glass roof lets in so much natural light that it gives the cabin an open, airy feeling.
• Ambient lighting runs through the dashboard and door panels, changing colour to match drive modes — from Eco’s calm blue to Sport’s fiery red.

Performance and Battery Details

The Mahindra XEV 9S conceals the heart of a true performer. Every component speaks of precision, innovation, and Mahindra’s growing mastery in the EV world-from the motor to the battery.

• The XEV 9S is likely to come equipped with a set of dual electric motors, providing all-wheel drive capability for enhanced stability, traction, and excitement on any terrain.

• Together, these motors are tuned to create more than 300 horsepower, with instant torque and extremely fast acceleration.

• It’s designed for smoothness in the city and dominance on the highways, capable of overtaking effortlessly and climbing steep grades confidently, even when fully loaded with passengers.

Acceleration and Performance:

• The electric drivetrain offers 0–100 km/h acceleration in under 6 seconds, making it comparable to premium EV SUVs worldwide.

• Instant torque ensures smooth, quiet thrust, providing drivers with an addictive “electric surge” with every pedal push.

• Several driving modes—Eco, Normal, and Sport —optimise the vehicle’s power output, steering feel, and throttle response for any journey.

Charging Capabilities:

• DC Fast Charging from 0 to 80% under 30 minutes, making highway pit stops fast and efficient.

• With 11 kW AC home chargers, the SUV can recharge overnight, making it perfectly suited for urban and suburban lifestyles.

• Bi-directional charging is envisioned to enable owners to power gadgets or even their homes during emergencies: V2L stands for Vehicle-to-Load.

Safety and Build

The Mahindra XEV 9S doesn’t just protect; it’s designed to anticipate, prevent, and endure. This is more than just a family SUV-it’s a moving fortress of intelligence and resilience.

Platform Strength & Design Integrity

• The XEV 9S utilises the INGLO architecture, which features high-strength boron steel and ultra-rigid crash structures, to absorb and dissipate impact energy.

• The flat, skateboard-style design of the platform not only improves its handling but also enhances its structural rigidity, ensuring stability even during extreme maneuvers.

• The Mahindra XEV 9S meets global safety standards, as well as five-star Global NCAP and Euro NCAP benchmarks, which is a clear indication of Mahindra’s engineering intent.

Battery Safety & Protection Systems

• The battery package is safely nestled inside a crash frame with reinforcement, ensuring minimal risk in the event of a collision.

• Multi-layer thermal protection systems prevent overheating or short circuits, even in extreme Indian weather conditions.

• The battery is IP67 rated for being waterproof and dust-resistant; it has been tested to withstand floods, debris, and challenging terrains in the real world, not just in lab tests.

Key features include:

• Adaptive Cruise Control offers relaxed highway cruising

• Lane Keep and Lane Departure Warning for safer long drives

• Autonomous Emergency Braking to avoid sudden collisions

• Blind Spot Detection & Rear Cross-Traffic Alert for city traffic awareness

• Traffic Sign Recognition and Driver Drowsiness Detection for improved vigilance.

• Together, these features work like a co-pilot — always alert, always protecting.

Passive & Active Safety Features

• Equipped with up to 8 airbags, XEV 9S ensures comprehensive protection for every occupant from the front to the third row.

• Features included are the Electronic Stability Control (ESC), Traction Control, Hill Hold Assist, and Roll-Over Mitigation.

• A 360° surround camera, front and rear parking sensors, and an HD blind-view monitor make maneuvering a cinch, whether in tight city lanes or crowded parking lots.

Price Expectations and Variants

The Mahindra XEV 9S is expected to make its debut as one of the most premium and feature-packed electric SUVs ever produced by an Indian automaker.

Expected Price Range:

• Industry estimates peg the base variant of the XEV 9S to start around ₹35–40 lakh (ex-showroom).
• Mahindra is expected to offer three major trims catering to different audiences:

• 2WD Standard (Rear Motor): practical and efficient, targeting city and family users.

• Long Range 2WD — larger battery pack for highway and long-distance travellers.

• Dual Motor AWD: the performance-oriented flagship that combines range, speed, and capability.

• Battery capacities will probably stand between 80–100 kWh, but the realistic range may vary from 450 km to 520 km per charge.

Feature Distribution:

• The top variant 360° cameras, and a high-performance dual-motor powertrain.

Market Position and Competition:

• The Mahindra XEV 9S will be the brand’s flagship electric SUV, directly competing with international entrants like the Kia EV9, Hyundai Ioniq 7, and BYD Seal U — but at a far more accessible price point.

Market Impact and Competition

The Mahindra XEV 9S isn’t just another SUV launch; it’s a market disruptor moment. Mahindra is entering a battlefield dominated by global heavyweights —and it’s doing so with Indian DNA and international confidence.

A New Benchmark in the EV SUV Space:

• The Indian electric SUV market has been dominated so far by compact and mid-size models, such as the Tata Nexon EV, MG ZS EV, and Hyundai Kona.

• However, the XEV 9S elevates it to a whole new level — into the premium 7-seater segment, where comfort, power, and practicality coexist in harmony.

• To date, no Indian manufacturer has offered a full-size all-electric SUV for families, so this marks a first.

Positioning in the Market:

• Probably priced between ₹35 lakh and ₹45 lakh (ex-showroom), the XEV 9S will sit above the XUV400 and just below ultra-premium imports such as the Volvo XC40 Recharge, Kia EV6, and Hyundai Ioniq 5.

• It aims to attract urban families and premium EV seekers who would want space, luxury, and sustainability all in one package.

• The model’s Born Electric design language, developed at MADE (Mahindra Advanced Design Europe), ensures that it stands apart as futuristic, aerodynamic, and proudly Indian.

Key Competitors:

• Tata Harrier EV / Safari EV (Upcoming): These will be its closest domestic rivals in terms of size and pricing, though Mahindra’s INGLO platform and tech features may give it a strong edge.

• BYD Atto 3 and Seal: Offer global build quality and range, but lack the “Indian roads” optimisation that Mahindra brings.

• Hyundai Ioniq 5 and Kia EV6: Premium competition with global recognition — Mahindra’s pricing and local service network will be its biggest counter.

• MG Cloud EV/Marvel R (Expected 2026): Future Chinese contenders, but Mahindra’s local manufacturing might ensure better cost and service efficiency.

EV Ecosystem Strength:

• Mahindra’s approach is not merely to launch vehicles, but to create an entire ecosystem.

• The company is also investing heavily in battery assembly units, EV hubs, and fast-charging collaborations nationwide.

• The XEV 9S will be a flagship model to anchor this ecosystem — proving the scalability of the INGLO platform for larger vehicles.

Impact on Indian Consumers:

• This launch will shift public perception from EVs being small, urban rides to family-ready, long-distance machines.

• It could accelerate adoption across upper-middle-class and premium buyers who, until now, have relied on hybrid or imported options.

• The 9S will likely influence government EV policies to incentivise more infrastructure for larger electric models further.

Industry Ripple Effect:

• In fact, competing automakers may accelerate their large EV SUV programs, triggering a wave of fresh launches through 2026–27.

• A strong beginning by Mahindra could spur Make in India-led electric exports, particularly to Southeast Asia, the Middle East, and Africa.

Conclusion: The Future of Family EVs in India

The stage is set, batteries charged, and with the Mahindra XEV 9S, India’s electric dream takes one confident stride ahead-from compact city EVs to full-sized family powerhouses. This is not just a product launch.

• It embodies everything the “Born Electric” philosophy stands for: sustainability, performance, intelligence, and design that feels global yet rooted in India.

• The 7-seater configuration, next-generation INGLO platform, and premium positioning bring together comfort for the family with leading-edge mobility.

• More than specs or price, the real story is Mahindra’s courage to innovate at scale, to lead where others follow, and to bet on a country’s ability to electrify itself.

FAQs

Q1. When will the Mahindra XEV 9S launch in India?

A: The Mahindra XEV 9S will have an official launch in India on November 27, 2025, as part of the global “Born Electric” showcase event by Mahindra.

Q2. What will be the expected price of the Mahindra XEV 9S?

A: The prices of XEV 9S are expected to range between ₹35 lakh and ₹45 lakh (ex-showroom ), depending on the variant and battery configuration.

Q3. What is the driving range of the XEV 9S?

A: While official numbers will come with the launch, one can expect the XEV 9S to provide a single-charge range of 450-500 km, courtesy of Mahindra’s INGLO advanced battery platform.

Q4. How many seats will the Mahindra XEV 9S have?

A: The XEV 9S will be an electric SUV with seven seats, positioning it among the first full-size family EVs to be developed in India.

Q5. Which cars will the XEV 9S compete with?

A: The XEV 9S will compete with the Tata Harrier EV, MG ZS EV, BYD Atto 3, and more premium EVs such as the Hyundai Ioniq 5 and Kia EV6.