Did you know electric vehicles (EVs) are rapidly making a mark in the Indian automobile scenario? As to why this has occurred, this can be attributed to factors such as clearing smoke from vehicles, embracing new technologies in driving, and the government encouraging the uptake of electric cars.
In December 2024, the Government of India launched the Electric Mobility Advancement Program (c) subsidies to get EVs onto the street and help Indian industries make them.
This article will inform you about 11 well-known companies chosen for the EMAP subsidy scheme. You will also get to know in this article how these companies manufacture electric vehicles and how they contribute to achieving the government’s goal of making India pollution-free.
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Ather Energy
Their energy is among the best electric scooter companies in India. Ather was founded in 2013 and has always aimed at new-generation technology. It is currently in the business of manufacturing electric scooters. Today, Ather boasts models such as the Ather 450X and Ather 450 Plus, which set design, performance, and technology standards.
Let’s see why Ather Energy is getting an EMAP subsidy scheme:
- Modern Technology: Other scooters have unique features such as a touchscreen, updated Wi-Fi options, and superior charge management.
- Environmentally friendly: Ather also considers the ecosystems when designing and manufacturing electric vehicles, which includes creating sustainable cars. All this is entirely consistent with the objectives of EMAP.
- Network of ChargingStations: Being aware of this issue, Ather has established numerous charging stations known as Ather Grid to facilitate charging its scooters. This makes driving another scooter even more accessible.
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Bajaj Auto
India’s number one car manufacturing companies are now aiming to make their presence felt in the electric scooter segment, and one such giant is Bajaj Auto. This new electric scooter is known as Chetak. This scooter is an improved, more updated version of the earlier-known Chetak scooter. This looks akin to the earlier scooter, but the technology it incorporates is new.
So, let’s know why Bajaj Auto is getting an EMAP subsidy scheme:
- Brand Of Trust: Over the years, people in India have placed their trust in Bajaj Auto, and the company has leveraged this trust and expanded its market to include electric cars.
- New Technology: Some features of the Chetak scooter include a robust electric motor, a regenerative braking system (that recharges the battery when the brakes are applied), and operational convenience.
- Excellent manufacturing of vehicles: The design plants for the Bajaj Auto car are amazing, and the vehicles are fabricated with a lot of care and sturdiness. EMAP subsidy does support such vehicles.
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BGauss Auto
Here we have a company known as BGauss Auto, which is part of Royal Royal Global, and this is fast becoming a recognizable brand in the use of electric scooters. People are aware of this firm for manufacturing aesthetic yet affordable electric scooters. As mentioned above, BGauss scooters are all built for urban mobility.
So let’s know why BGauss Auto is getting an EMAP subsidy scheme:
- Scooters made for cities: The BGauss scooters are mainly designed as products targeted for use within cities. Products such as these scooters are easy to drive, cost low fares, and do not cause any harm to education.
- More convenience at a lower price: BGauss scooters of the same type as those of other brands are cheaper than other brands. This progressively enables more and more users to purchase electric cars. This achieves the purpose defined for EMAP people to use electric vehicles as much as possible.
- New technology: BGauss scooters include detachable batteries, digital displays, and IoT prominence. This also makes driving more fun, and the scooter can work even better for some time.
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Ola Electric
Like Ola, which operates Ola cabs, the company has ventured into the electric vehicle market. They have developed an electric scooter known as Ola S1. The strategic intent of Ola is to disrupt and eliminate the cars currently in use in urban areas. They aim to produce affordable yet efficient electric scooters.
So, let’s know why Ola Electric is getting an EMAP subsidy:
- Mass Production: Ola has set up the world’s largest factory to manufacture two-wheelers. This factory can produce many electric scooters at the same time.
- Technological Integration: Artificial Intelligence (AI) has been employed on Ola’s scooters. This enhances the scooter’s performance and makes it much easier to control. Moreover, the scooter can be connected to the internet, and all driving information can be obtained.
- Care Of The Environmental: Environmental conservation is also observed in the factory where Ola scooters are manufactured. The electricity generated there also does not contribute to spreading pollution. All these things assist in the attainment of the goal of the EMAP subsidy scheme.
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TVS Motor
Even the well-known Indian car company TVS Motor Company has also developed electric scooters. Their electric scooter has been named iQube. Besides new technology, there is also a focus on the vehicle’s strength in the case of TVS iQube scooters. This scooter is specifically designed for people who reside in urban areas.
Let’s know why TVS Motor Company is getting an EMAP subsidy scheme:
- Reliable car: VS has a great tradition of producing solid and dependable vehicles. The company has also incorporated this feature in its electric scooters.
- Modern technology: The iQube scooter has many new features like the net-connected dashboard, an anti-theft feature indicating that the vehicle should not go out of a particular area, and the facility to repair it remotely in case of any issue with the car.
- Making with the environment in mind: Besides reducing pollution during the manufacture of cars, TVS also ensures that the environment is not harmed when making vehicles—all these help attain the objective of EMAP.
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Quantum Energy
Quantum Energy is a relatively new player in the electric scooter market but proved quite a marvel! This company’s strategic differentiation is the production of electric scooters that are independent of new technology and are affordable. So let’s see why Quantum Energy is getting an EMAP subsidy: So let’s see why Quantum Energy is getting an EMAP subsidy:
Why Quantum Energy is Eligible:
- New technology battery and better charging: Quantum scooters have introduced a new technology battery system that is better than the old one used before. This makes the scooter run longer and ensures that the operating costs are kept to a minimum.
- Low price: One can purchase Quantum Energy scooters at a lower cost than any other electric scooter available. However, while it is affordable, the scooter’s quality or performance could be better.
- Continuous research: From the case of Quantum Energy, it can be understood that the company constantly works on its scooters. It researches how the fun that can be obtained while riding the scooter rises and the scooter is in better condition.
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Hero MotoCorp
Hero MotoCorp, the global two-wheeler bigwig, has also plunged into the battle of electric scooters. Through its ‘Hero Electric’, Hero is introducing an electric scooter that is available at a cheap price for everyone’s needs.
So, let’s know why Hero MotoCorp is getting an EMAP subsidy scheme:
- Universe presence: The extensive dealer network and customer base that Opel currently enjoys give a good starting point in a shift to EVs.
- Diverse Portfolio: This targets almost all the needs of an individual using an electric scooter, including daily usage or utility purposes.
- Sustainability Initiatives: Hero’s fair policies and emphasis on cutting carbon emissions and encouraging the use of green technology align with the EMAP’s subsidy scheme and vision.
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Hop Electric
Hope Electric is a relatively young company, but it is rapidly developing itself in the sphere of electric vehicles. This company aims at producing electric two-wheelers that incorporate new technology and are eco-friendly. They aim to help people get efficient, inexpensive, hassle-free, and eco-sustainable cars as per the EMAP subsidy scheme.
So, let’s know why Hope Electric is getting an EMAP subsidy scheme:
- Vehicles with new technology and features: Some of the features in Hope Electric scooters are unavailable in other scooters. These features make it easy to drive and improve the scooter.
- Making with the environment in mind: Hope Electric Company ensures no negative environmental impact when manufacturing vehicles.
- Low price: I Hope Electric scooters are cheaper than most electric scooters. This makes it possible for increasing numbers of people to purchase electric cars and can lessen emissions. These things also serve the purpose of the EMAP subsidy scheme.
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Kinetic Green
Kinetic Green is the arm of its parent organization, Kinetic Group, a prominent maker of electric three-wheelers and two-wheelers in India. Some of the critical issues encompassing this organization include using a relatively dependable technology, affordable prices, and environmental factors in constructing the vehicles.
Let us know why Kinetic Green is getting an EMAP subsidy scheme:
- Both types of vehicles: Kinetic Green is currently manufacturing two primary categories of electric cars; one is small, like scooters, and the other is slightly bigger than scooters, going by the category of three-wheelers. This, again, creates the opportunity for people to decide which vehicle fully meets their needs.
- Innovation: Kinetic Green has no rest as it is always involved in manufacturing vehicles with newer technology. This makes their cars easy to drive and better than the other vehicles that are out there in the market.
- Environmental Focus: When manufacturing the vehicle, special care is taken to keep ecological damage to the lowest level.
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TI Clean Mobility
TI Clean Mobility of the Murugappa Group cleans the environment and produces eco-friendly vehicles. This company aims to build good and new technology electric vehicles, especially for charging within cities.
Let us know why TI Clean Mobility is getting an EMAP scheme:
- Solid and reliable vehicles: I Clean Mobility ensures this while assembling cars so that the vehicle can be used for many years without developing mechanical problems.
- Use of new technology: New technology is installed in TI Clean Mobility’s vehicles. Hence, the vehicles operate at a lower cost and exhibit better performance.
- Manufacturing keeping the environment in mind: When manufacturing the vehicle, TI Clean Mobility ensures minimal impact on the environment or the surroundings.
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Mahindra Electric
Mahindra Electric is among the most recognized global electric vehicle market players. This company produces electric cars and three-wheelers. It is identified that Mahindra’s vehicles are challenging for newcomer’s New technology and reliability.
So, let’s know why Mahindra Electric is getting an EMAP subsidy scheme:
- A company that started electric vehicles: When electric cars were introduced in the country, Mahindra entered the automobile sector to manufacture such vehicles. Mahindra has been instrumental in the popularization of electric vehicles.
- Always focus on new technology: Mahindra company ensures its research is done to develop new and improved electric vehicles.
- Efforts to save the environment: Mahindra is also conscious of the environment used in making its vehicles and in minimizing pollution that results from using vehicles. All these things assist in attaining the goal of the EMAP subsidy scheme.
Electric Vehicle Promotion (EMAP) Subsidy Scheme
That is going to revolutionize the world of electric vehicles! The Electric Mobility Advancement Program (EMAPsubsidy scheme) Subsidy Scheme 2024 of the Government of India aims to encourage more people to shift to electric cars. In this scheme, money is provided by the government to both the companies and the public. This makes electric vehicles affordable and makes purchasing them more easily.
What is particular about the EMAP subsidy scheme?
- Subsidy to companies: As for this EMAP subsidy scheme, the government provides subsidies for research, establishing new plants, and developing new products.
- Subsidy to people: The government provides a direct subsidy or tax credit if you purchase an electric vehicle. This makes buying a car cheaper, and you spend less money.
- Help build charging stations: The government is also investing money to install charging stations in more areas. With this, you can charge your vehicle anywhere without worrying.
- Benefit to the environment: Using electric cars has fewer emissions, freeing the environment from pollution. This is being achieved with the assistance of the EMAP subsidy scheme.
What will be its impact on the market share of electric vehicles?
This EMAP subsidy scheme can turn the electric vehicle market upside down.
- More people will buy electric vehicles: More people will buy electric cars because subsidies will make them cheaper.
- Electric vehicles will be made in India: His scheme will benefit the companies making electric vehicles in India itself. This will bring new technology to India and create competition for electric cars.
- Charging stations will be available everywhere: As charging stations are erected in more and more locations, people can purchase electric vehicles without concern.
- Pollution will be reduced: Electrical cars will lower pollution, and the air in cities will be purified.
Conclusion
The EMAP Subsidy Scheme 2024 is a positive move to encourage electric vehicles in India. The 11 electric vehicle manufacturing companies, which include Ather Energy, Bajaj Auto, BGauss Auto, Ola Electric, TVS Motor, Quantum Energy, Hero MotoCorp, Hop Electric, Kinetic Green, TI Clean Mobility, and Mahindra Electric described in this article can fully capitalize on this scheme to ensure that India attains the desired goal of clean transportation.
Each company’s vehicle is unique, so their features are as well. They manufacture various types of automobiles that suit the needs of every individual in society. With the help of the EMAP subsidy scheme, these companies can improve the attractiveness of the market for electric vehicles, decrease pollution, and make the future clean!