The market for automobiles in India has been experiencing an outstanding change in the recent past and specifically the market for EVs has been emerging. Previously, Tata Motors has had a stranglehold on the EV market in India, dominating the sales chart with its electric vehicles.
However, the change began in October 2024 as the MG Windsor EV dethroned all the contenders to become India’s best-selling electric car. Now, let us look at the reasons behind the MG Windsor EV’s success and the details of the model and its specifications that have grabbed Indian consumers’ attention. Well, it’s time we immerse ourselves further and find out why this electric vehicle is unique on the floor of India.
Overview of MG Windsor EV
On 15 October 2024, MG Windsor emerged as the market leader in the booming electric vehicle segment in India by doing a unique thing. It reported selling 3,116 units and contributed about 30 per cent of the passenger EV market for that month in India.
This came as a shock given that Tata Motors has always topped the sales of electric vehicles in India. Besides getting ahead of its competitors, MG Windsor supported JSW MG Motor India to achieve a 31% growth in overall sales as compared to the prior year.
This growth was mainly from the New Energy Vehicle (NEV) segment which contributed a sale of 70% for the same period. Therefore, what has set the MG Windsor as the preferred make by consumers in India in October 2024? Let’s break it down.
Unique Design of the MG Windsor EV
MG Windsor EV incorporates the innovation of a modern sport utility vehicle and the sleek look of a sedan. Having a contoured body structure, this Electric Vehicle has better acceleration systems thus it is fit for urban and suburban transport.
Another interesting peculiarity of the MG includes a rather large cabin. Indeed, the roominess of the vehicle is well complemented for long-distance traveling and family-like events.
The MG Windsor EV india is a dedicated ‘Pure EV Platform’, which means, it is not derived from any internal combustion engine platform and has been optimised to give the best mg windsor ev range and the best driving experience. The new release is the MG Windsor EV model which is equipped with a certified range of 332 km after a single charging.
Interior Features and Comfort of the MG Windsor EV
Inside, the mg windsor ev interior focuses on comfort to provide a number of aspects that make the car comfortable for all occupants. There are Aero Lounge seats which literally means that the car is designed for long drives at comfort and these seats can recline to 135°.
Also, the car’s boot space is 604 liters, which means that you will always have enough luggage space depending on your intention; a weekend getaway, daily commute, etc. This model is designed with a new 38kWh IP67 battery to ensure resistance to dust and water penetration to enhance performance.
This is because the battery of the car has sufficient capacity that prepare the car for virtually all weather types and road conditions. It means that no matter whether you’re using your vehicle for commuting through the city or for a long trip, the MG Windsor EV will not let you down.
For those who enjoy experimenting with different driving modes, the MG Windsor EV offers four driving modes: Eco+, Eco, Normal, and Sport. These modes offer rich possibilities to influence the driving experience in favor of one or another parameter, ranging from maximum fuel consumption rate to aggressive driving.
Advanced Technology and Connectivity Features
Perhaps, the most attractive factor that makes the customer embrace the MG is its technology-relativity. It comes with MG-Jio Innovative Connectivity Platform and this currently supports over 100 voice control commands in Indian languages.
This enables drivers to manage main functionalities and even entertainment without giving their hands a chance on the wheel. Furthermore, the MG is equipped with what the company calls the 15.6-inch Grandview Touch Display, which replaces the infotainment screen, as well as the controls for navigation and other smart systems.
MG has equipped the Windsor EV with over 80 connected features such as real-time navigation, remote control of vehicles, and safety alerts that would benefit today’s driver.
There is good news for the safety freaks, the newer model of MG comes with six airbags- dual front, side, and curtains airbags, so every soul traveling in the car is safe in the unfortunate event of an accident.
Specifications of the MG Windsor EV
The MG is available in three variants: Windsor EV EXCITE, Windsor EV EXCLUSIVE, and Windsor EV Essence. Here are the key specifications for each variant:
Specification | Details |
Battery Capacity | 38 kWh |
Range | 332 km |
Charge Time (0-80%) | 55 minutes (50 kW) |
Electric Motor Type | Permanent Magnet Synchronous Motor |
Max Power | 136 PS / 100 kW |
Max Torque | 200 Nm |
Transmission | Automatic |
Boot Space | 604 L |
These specifications make the car deliver the required performance and durability, thus satisfying the needs of many buyers across India.
Variants and Pricing of the MG Windsor EV
The MG comes in three distinct variants. These are Excite to get their attention, which creates an impression on their minds, and Essence seals the deal.
These variants ensure that customer needs and financial capabilities are met as they select the preferred option. The mg windsor ev price for the variants (ex-showroom) are as follows:
- Excite: ₹13,49,800
- Exclusive: ₹14,49,800
- Essence: ₹15,49,800
For the benefit of the consumer and to accommodate a wider variety of customers, MG has included the Battery as a service option where consumers can buy the car for a reasonable ₹9.99 lakhs and pay a rental rate of ₹3.5 for battery usage per kilometer.
This program is open only to the first 10,000 bookings, which means this is a good chance for those who are first to start to use this service.
MG Windsor EV Color Options
The MG comes in four stunning color options: Starburst Black, Pearl White, Clay Beige, and Aqua Turquoise Green. These mg windsor ev colours options enable the buyer to choose the right color that is preferable to their personality.
Customer Benefits and After-Sales Support
The specific future for MG Motor India is that it will guarantee that all its customers are satisfied with the MG. Exclusivity. For instance, the eHUB by MG app offers free charging at a public charger for a whole year.
For a quicker way to earn money, there’s the 3-60 assured buyback plan; within three years or 45,000 km, the vehicle can still be sold back to MG Motor India at a 60% reserve value.
Conclusion
In the Indian electric car market, the MG Windsor EV has marked a new generation car in the market. It has attained the attention of INDIAN consumers due to its stylishness and technological efficiency coupled with its impressive performance.
From varied options in variants, and colors to the Beverage that is contained in the Battery as a Service program by MG Motor India, the Windsor EV suits a diverse market. If you want to know more about electric cars, you can check out here.
While Tata Motors ruled the roads for several years, the MG Windsor EV has shown that Indian roads will soon be powered by green automobiles. The high level of the cars’ competitors’ interest, technological advancement, and relatively low mg windsor india price, as well as the rapidly increasing demand for electric cars, testifies that MG Windsor EV will undoubtedly dominate the Indian EV market in the future.
If you’re thinking of making the switch from petrol, you ought to consider the MG Windsor EV. For more information about MG Motor innovations, visit the MG Motor India website.
FAQs
What are the kinds of models of the MG Windsor EV?
The MG Windsor EV is available in three variants:
- Windsor EV Excite
- Windsor EV Exclusive
- Windsor EV Essence
What is the price of the MG Windsor EV?
The MG Windsor EV is priced as follows (ex-showroom):
- Windsor EV Excite – ₹13.50 Lakhs
- Windsor EV Exclusive – ₹14.50 Lakhs
- Windsor EV Essence – ₹15.50 Lakhs
What is the range of the MG Windsor EV?
The new MG Windsor EV boasts a certified range of 332 km per full charge, the vehicle is perfect for daily city and suburban usage.
Can I control the MG Windsor EV using my smartphone?
Yes, the MG Windsor EV allows connectivity through the MG-Jio ICP platform where users can easily control the utility of the vehicle including its movement through their smartphones through features such as vehicle real-time navigation.
What is the power of the motor in the MG Windsor EV?
The escalating scheme of the MG Windsor EV is a 136 PS (Different kW) Permanent Magnet Synchronous Motor with a peak torque of 200 Nm, which offers a first-rate driving drive.